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Black Friday- top tips for safer online buying

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Website Design in Cheltenham’s guide to the phrenetic world of Black Friday- and our top tips for safer online buying.

Website Design in Cheltenham's guide to the phrenetic world of Black Friday- and our top tips for safer online buyingBlack Friday is a shopping event on the Friday after Thanksgiving, which falls on the fourth Thursday of Novembe and it has traditionally been the day that kicks off the festive shopping season.

The Monday following Thanksgiving is also known as Cyber Monday, as data shows it is the biggest online retail day of the year with online sales of £810 million in the UK in 2014. The deals are also not limited to just these 2 days, you should see a raft of great deals throughout November and December.

Here are our top tips to help you stay safe when shopping online this Christmas.

1. Check to see if the company is reputable

So you have found the product you want at a great price, but you have never heard of the retailer, how do you know they are all they are cracked up to be?

Always check that the company is reputable, this can be done fairly simply starting by looking for the obvious signs: check that the company is displaying a UK based address and telephone number on their website, that they have a number of contact avenues over and above an email address or contact form.

You could also take their limited company number and check it is still active on the companies register, this will also tell you how long they have been trading and what other company names they have used previously.

Make sure you feel confident they are who they say they are, if you are not sure – look elsewhere.

2. Read online reviews

Sites such as SafeBuy are dedicated review sites as well as Trustpilot, Reevoo, and Review Centre will enable you to see what other people are saying about the retailer you are thinking of using.

Average ratings are useful in that if they have a high rating with a large number of reviews, then they should be a reputable online retailer.

Sometimes poor ratings are generated by things such as slow delivery times. Check the website is upfront about slow delivery if this is the case. But if the reviews cite problems such as unresponsive customer service or poor quality items then you should think about avoiding those retailers and taking your money elsewhere.

3. Check that the checkout is secure

This is one of the most important things to look out for- is the connection secure?

When buying online, you want to know that your transaction is going to be handled securely, there are a number of things to do here:

The first thing to check is that the checkout process is secured by SSL. You can do this by looking at your browsers address bar and look for the padlock icon, also check that the address begins with https://. This means that the communication between you and the website is secure.

Sometimes the payment page will be hosted somewhere else, such as Paypal, this is fine, just make sure that the page where you enter your personal details is secure as well as the payment page.

4. Protect your personal information

Giving online retailers your personal details is an inevitable part of online shopping, they need to know your email address to send you a copy of your invoice and keep you up to date with shipping etc. And of course they will need your address, otherwise they will not know where to send the items!

However- you also want to know that the retailer is going to look after your data once they have it, be sure to scroll to the bottom of the homepage, and see what assurances they give you about protection of customers through their shopping experience, be that external review site, money back guarantees, or data protection statements.

Always review their privacy policy, look out for information about how your data is stored, and who they will share your data with. If you do not like what they will do with it or the information is absent, look elsewhere.

5. Know your online rights when buying

The law has recently been updated when it comes to your consumer rights, it is now covered under the Consumer Rights Act 2015, and came into force on October 1st 2015. It replaced the Sales of Goods Act 1979.

Make sure the goods that arrive are as described, if the website description is different to what you received or the quality is not satisfactory, you are entitled to a full refund. The goods should be fit for purpose and last a reasonable length of time.

If something is faulty, you are entitled to a full refund within 30 days, after this your rights become more limited, such as being able to ask for repair, replacement, or partial refund.

6. Extra protection from your credit card in the UK

Section 75 of the Consumer Credit Act 1974 states that a credit provider must take the same responsibility as a retailer if things go wrong. This protection covers most purchases that are between £100 and £30,000 and means that if for example, the company that you bought something off went into liquidation before you received your goods, you can claim the money back from your credit provider.

This protection covers credit cards, store cards, store instalment credit and some car finance agreements where a single item is between those values. As an added bonus, even if you just pay for part of the item on credit, you are still protected for the full value of the item.

So if you are making any big purchases this Christmas, make sure some or all of it is paid for on credit.

Hopefully this will help you to keep safe online. Good Luck!

Prestbury Bathrooms tops Google in Charlton Kings

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Prestbury Bathrooms is at the top of Google’s results in Charlton Kings.

Prestbury Bathrooms is at the top of Google's results in Charlton Kings.When Prestbury Bathrooms came to Website Design in Cheltenham as well as wanting their site to be brought into the twenty first Century, they wanted it to make more introductions- and sales.

So one of the key ways of achieving this was to search engine optimise the site for all of the key areas of Cheltenham. This included focussing on Charlton Kings.

Which we are pleased to say we are getting a Number One ranking on Google. And it’s not just Charlton Kings where we are getting a top ranking.

We are also getting top rankings in other wards and suburbs as well- please just trying searching for yourself which other areas we are succeeding in.

So, if you want a great ranking website which makes you money please contact us now or ring us on 01242 521967 now to see how we can help you to make money as well!
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Website Design Cheltenham completely rebuilds Andy Turvey site

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Website Design in Cheltenham has completely rebuilt the voiceover artist Andy Turvey’s site for him.

Website Design in Cheltenham has completely rebuilt the voiceover artist Andy Turvey's site for him

As a long term client of Website Design in Cheltenham the voice over artist Andy Turvey is given regular monthly reports on where his site is ranking on Google for various agreed keyword phrases. As do all of our clients as a courtesy service.

Around Easter time- after Google’s new algorithm process review which now promotes responsive ie will work on tablets, smart phones. computers and pods we advised Andy that his site was slipping down the first page of Google.

Accordingly we drew up a list of requirements for him for his new site and Andy helpfully provided some new content for the revamped site.

We started off by rebranding his site from a colourful site to a cleaner, sharper black, white and grey scheme.

Which meant that we had to create a new logo for him. As the site is eponymous it made sense to feature Andy in the logo. So we devised and created a new cartoon logo for him.

Building on this we then transferred his site- which was a series of standalone pages into a WordPress format- which allows us not only to be responsive, but also search engine optimised with the added set of options to add extra facilities and features.

One of the advantages of WordPress is that if it is used properly it can “grow” the number of pages which can get ranked in Google. So for example Andy’s site had 25 pages. The site now has more than twice that number now cached in Google.

And the client’s view of his new site? ” The website is now PERFECT! Just what I wanted! My life is now complete!”

So, if you want a great ranking website which works on all screens- computers, macs, notepads, smart phones and ipods- please contact us now or ring us on 01242 521967 now to see how we can help you to make money as well!
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New Contemporary Cakes site tops Google

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The new Contemporary Cake Designs website is now the top result on Google for a number of phrases.

new Contemporary Cake Designs website is now the top result on Google for a number of phrases

Whilst Contemporary Cake Designs‘ old site ranked well for it’s brand the new redesign and search engine optimisation by Website Design in Cheltenham is now ranking considerably better.

The site is now coming out at the top of Google for the phrase “contemporary cakes” above 17,400,000 competitors- which also feature several of our optimised images.

Additionally they also now have a top rank for “chocolate cakes designs”- above 3,170,000 competitors.

Mr Xavier Pelloux the Managing Director said “Marvellous- we have never had such good Google rankings. Thank you. We really like some of the very clever design features as well.”

Simon Dye of Website Design Cheltenham replied- “It’s always a pleasure to help local businesses- especially when they are so talented and creative.”

“Search engine optimisation is seen by some people as a black art- but in reality it’s a science, it’s a repeatable process which works whether you run a cake company of produce blue widgets. We can never guarantee to someone that we will get them to the first page let alone the top of Google. But regularly we do achieve great results.”

So, if you want a great ranking website and improving your business’s and sales- please contact us now or ring us on 01242 521967 now to see how we can help you to make money as well!
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Website Design Cheltenham updates ARG site

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Website Design in Cheltenham has updated the ARG site.

Website Design in Cheltenham has updated the ARG site
Longstanding client ARG Networks asked Website Design Cheltenham to update thier WordPress website.

Last year we completely rebuilt the site and updated it from a Joomla environment to a WordPress format. This enabled us to be able to improve not only it’s search engine optimisation- but also included making it responsive so that it can be seen properly on computers, notepads and smart phones.

Also- and most importantly for a technology company, we were able to improve it’s security and robustness.

As the world moves on, so ARG asked us to update some of the content, optimisation, layout and navigation. Which were delighted to do.

ARG were founded in 1974 and operates from modern premises in Cirencester, Gloucestershire. The wide range of products that they offer today are based on thire strong technical background in the Telecoms and Broadcast industries.

ARG have built a reputation for reliability and thier customers trust their equipment with their safety and their assets. ARG are proud of thier heritage, and constantly update thier products to continue providing cost effective solutions.

Which is why they asked us to help them maintain thier online presence.

So, if you want help with maintaining your website and improving your global business’s processes and sales- please contact us now or ring us on 01242 521967 now to see how we can help you to make money as well!
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Website Design Cheltenham crafts new Craft Tex site

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Website Design Cheltenham has been asked to craft a new site for Craft Tex.

Website Design Cheltenham crafts new Craft Tex siteThe Website Design in Cheltenham team are delighted to have been asked by the award winning Floortex group of companies to create a global Craft Tex group of websites to help them develop and sell their trademark pending Bubbalux crafting products.

We have been working with Floortex for over a decade on a number of projects and websites so this new business opportunity is a great example of a happy client asking us to help them with yet another project.

Craft Tex’s Bubbalux is a totally new, unique and highly versatile range of craft boards ideally suited to a wide range of craft & hobby and model making activities.

Everyone will love creating with this multi-purpose craft board which is now available in a wide range of bright, vibrant colours.

Manufactured in the UK from specially formulated foam PVC this unique material is completely safe and non-toxic.

The colour runs all the way through the material for perfect colour match edging. It’s really easy to work with and can be cut, die-cut, embossed, routered, glued, bonded, painted and decorated. It can also be heat bent to shape!

With Bubbalux Ultimate Craft Board the creative options are endless!!

The websites will all be search engine optimised and responsive so that all sizes of screens will be able to see the content.

Initially the sites will be informative with social media multi media interactive elements- with the aim of developing them in the future to become multi language sales transactional once business taxation and distribution issues are completed.

So, if you want help with building your websites and improving your global business’s processes and sales- please contact us now or ring us on 01242 521967 now to see how we can help you to make money as well!
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Contemporary Cake website redesigned

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Contemporary Cake Designs’ website has been redesigned by Website Design Cheltenham.

Contemporary Cake Designs website has been redesigned by Website Design Cheltenham.The Contemporary Cake Designs‘ website has been completely rebuilt and redesigned by the Website Design Cheltenham.

The old site hadn’t been updated for several years, so the brief was to make the site Contemporary as well as responsive- ie will work on computer screens, smart phones, tablets and all mobile devices- and search engine optimised so that people can find the new site in the first place.

Thus our opportunity started with redesigning their logo- which they wanted to be fresh, modern and in keeping with their professional patisserie status as creative cake artists.

The result you can see above.

Our next requirement was to install a WordPress system so that the whole site is now more able to be editted by the clients- but also to provide more technical capabilities for the site going forward- ie future proofing the site for future developments and business requirements.

The next step was to add new content and make sure that all of the pages and images were search engine optimised for Google and the search engines to maximise the potential of their amazing cakes.

The end result- “Amazing” said Xavier Pelloux the Managing Director. “Really like what you have done and appreciate all of your hard wrk. Thank you!”

So, if you want help with rebuilding your website and improving your business’s processes and productivity- please contact us now or ring us on 01242 521967 now to see how we can help you to make money as well!
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Website Design reelected by Cheltenham Chamber of Commerce

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The Cheltenham Chamber of Commerce has re elected the Website Design Cheltenham to their ECommerce Executive.

The Cheltenham Chamber of Commerce has re elected the Website Design Cheltenham to their ECommerce Executive.At the recent Cheltenham Chamber of Commerce’s Annual General Meeting (AGM)- which was held at the Cheltenham Borough Council’s office in the Promenade, we were re elected unanimously to be their ECommerce executive Board.

Our role last year were to help improve the number of Members, to increase membership retention and to improve some of the “back office” systems including the event booking system.

We can’t claim to be sole reason for the improvement, but at the AGM it was declared that the membership income had increased by 22% over the past year.

In addition we put in place the event booking system which replaced the old “cheque in the post” booking reservation and payment system with an online booking and payment system that has streamlined the whole process. Saving both our member’s time and also the administration’s time.

And making the Cheltenham Chamber look more professional and user friendly to existing and guest visitors.

Back at the turn of the Century one of the reasons that the City became so excited about the Internet and created the “Dot Com Bubble” was that they realised that the Internet can automate and improve the ways that business is conducted.

So the Internet becomes not just about online sales but administration and business improvements. Which is why ECommerce is so important to productivity and profitability.

Thus, if you want help with improving your business’s processes and productivity- please contact us now or ring us on 01242 521967 now to see how we can help you to make money as well!
contact website design cheltenham