Gloucestershire Business

Gloucestershire business- website design in Cheltenham helping businesses by improving their processes and profiles

Our Director is Google’s Analytics Certified

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Simon Dye our Director has been Certified after passing Google’s Analytics assessment.Simon Dye our Director has been Certified after passing Google’s Analytics  certification.

This showcases his ability to use Google Analytics 4 to gain valuable Insights and make marketing decisions.

And means that he can improve your digital marketing n a cost effective way.

Certified users demonstrate an understanding of Google Analytics, including how to set up and structure a property, as well as use various reporting tools and features.

By earning the Google Analytics Certification, Google recognises his ability to:
• Set up a Google Analytics 4 property for a website or an app
• Collect the data that you need for your business and use the various reporting tools and features
• Recognise key measurement features that can show the effectiveness of your online marketing efforts.

In addition he has learnt about Google Analytics 4 properties, including how to set up and structure a property, as well as use various reporting tools and features.

You can find confirmation of the
Google Analytics Certification
here

If you want your organisation to make you more leads and sales by improving your online business and online digital marketing and sales conversions, please contact us NOW or ring us on now on 07903 794166 to see how we can help you to make money as well!

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Google Ads Search Professional Certified

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Simon Dye our Director has just passed Google’s Ads Search Professional Certificate.

Google Ads Search Professional Certified Logo

This means that Simon Dye has demonstrated his ability to strategise, develop, manage and optimise Google Ads Search campaigns.

Which means if you are looking to promote your business and website online we can do so to achieve your goals in a cost effective, effective and efficient manner.

By earning the Google Ads Search Professional Certification, Google recognises his ability to:

  • Use best practices to create a Google Search campaign.
  • Create a strategy to reach your customers based off of your marketing objectives.
  • Use Search ad formats to drive results for your business.
  • Create a Smart Bidding strategy aligned to your marketing objectives.
  • Describe optimisation strategies to increase sales or leads search campaigns.
  • Develop a value-based strategy using bidding and budgets to meet marketing objectives.
  • Explain advanced creative customisation with Google search ads.
  • Use bidding optimisation best practices to fulfil marketing objectives with Google Ads.
  • Implement Performance Planner best practices to help fulfil marketing objectives.

You can find confirmation of the
Google Ads Search Professional Certification
here

If you want your organisation to make you more leads and sales by improving your online business and online digital marketing and sales conversions, please contact us NOW or ring us on now on 07903 794166 to see how we can help you to make money as well!

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Site designers build land loans lender

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Website design Cheltenham to build land loans lender Just Value It

Website design Cheltenham to build land loans lender Just Value It.Cheltenham Website Designers have been asked to build the Just Value it who lend loans on UK land.

Just Value It lends loans on your UK land, refinance and bridging loans secured against your land. With No Income Checks- No Credit Checks- No Age Restrictions- Pay outs within 7 days- Fast- Flexible, Private- Secure Borrowing Just Value It is a pretty unique service.

And they wanted a website to match this service. So mobile friendly and search engine optimised are main attributes to maximum leads- and business.

If you want your organisation to make you more leads and sales by improving your online business and online digital marketing and sales conversions, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!

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LibDems Cheltenham elections betting odds plummet

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The betting odds for the Lib Dems to win the Cheltenham 2019 constituency election have plummeted.

The betting odds for the Lib Dems to win the Cheltenham 2019 constituency election have plummeted

At the beginning of the General Election William Hill quoted the LibDems odds of winning the Cheltenham constituency election as racing favourites at 1/10 and the Conservatives were on 4/1.

Since then the latest betting odds see the LibDems constantly drifting out now at 4/9 and Alex Chalk’s Conservative rapidly shortening to 13/8.

The latest Cheltenham constituency general election odds are quoted here.

Cheltonians need an MP from the governing party for future prosperity for our Town.

Whilst there are a number of issues on peoples’ minds the priority for Cheltonian electors ought to be simple – which candidate will propel Cheltenham to future prosperity?

When the Liberal Democrat Martin Horwood was MP from 2005 to 2015 he constantly campaigned to improve the railway station including extending the platforms and updating their car parks.

But as the LibDem MP was not a member of the ruling party he struggled forlornly to get any funding for the station improvements for 10 years.

However when Alex Chalk became the MP – as he was elected from the same party as the Government in 2015 he managed to organise and win the £10 million to achieve the station upgrades within a year. With the improvements being built right now after only a few years.

As Alex Chalk was born in Cheltenham’s suburbs and grew up here – as well as living here for a number of years he has considerable knowledge of what the town needs for the future – as well as an excellent record of achieving dramatic improvements.

Another example of Alex Chalk’s Conservative successes is the creation of the GCHQ Cyber Park – a huge £23 million development which will deliver thousands of well paid jobs in the constituency.

Conversely the LibDems want to close the Sandford Park Lido and build dozens of “affordable” flats on the scarce, green land.

All of which concludes that there is only one candidate that will improve Cheltenham’s prosperity- Alex Chalk’s Conservatives, as the odds of the LibDems winning an overall majority are quoted at 100/1 – the same odds as the likelihood of Labour winning the Cheltenham election.

Website Design Cheltenham directs Michael Paul Holidays

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Website Design Cheltenham director has been appointed a NED of Michael Paul Holidays Limited.

Website Design Cheltenham director has been appointed a NED of Michael Paul Holidays LimitedHaving helped Michael Paul Holidays online marketing for a number of years Website Design Cheltenham‘s founding Director Simon Dye has been appointed a Non Executive Director by Michael Paul.

Michael Paul Holidays are the UK’s leading independent holiday promotion and booking website and business having been founded in 2010.

Michael Paul Holidays is an internet holiday property agency based in Bristol. Their goal is to provide their customers with a great choice of competitively priced breaks in the UK in four to five star rated self-catering accommodation that includes cottages, lodges and log cabins.

Michael Paul is a senior Chartered Surveyor who has been involved in the UK leisure sector since he qualified at the Royal Agricultural College in 1971.

Having heard of Simon Dye through one of our existing clients we started to help Michael Paul with Search Engine Optimisation, Content Marketing, Pay Per Click, Social Media and Link Building in 2012.

Our longstanding website online marketing has helped their business so much that Michael Paul approaching Simon late last year and recruited him to help with obviously online Marketing – being a qualified Chartered Marketer since 1998 and also business development (with his MBA) and IT development with all of his cyber security knowledge and expertise.

If you want your business to make you more leads and sales by improving your online business and online digital marketing and sales conversions, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!

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Website Design Cheltenham are Digitally Aware

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One of Website Design Cheltenham’s sites has passed the PDSC Digitally Aware course.

One of Website Design Cheltenham's sites has passed the PDSC Digitally Aware course

Cyber 139 have demonstrated that we have implemented measures that are appropriate to own level of risk. Applicants are assessed by certified cyber security professionals through BSI.

Organisations who choose to participate in the new scheme will be able to obtain a certificate. These certificates are endorsed by the Police and BSI.

Cyber crime is a growing threat to organisations with over a third having suffered at least one cyber attack or breach in the past 12 months. The good news however, is that the overwhelming majority of cyber crime can be prevented by taking a few simple steps.

To help reduce your vulnerability to cyber crime, the Police Digital Security Centre (PDSC) and the British Standards Institution (BSI) have developed a new certification scheme to help your organisation understand where it is at risk and what you can do to protect yourself, your customers and suppliers.

The majority of businesses have become IT dependent without realising it. If you have a website, even use email? Then congratulations you are a digital organisation. Which means that you are open to all sorts of opportunities. And threats. So you need to protect yourself against all sorts of baddies out there.

52% of UK businesses fell victim to some form of cyber security crime in 2017 at a cost of £29.1 billion according to research published in June 2018.

To help our clients survive the worst we help our clients with planning, protection and monitoring 24/7/365 so that they have peace of mind. And can concentrate on wha they do best – making money.

If you want to save yourself stress, money and a damaged reputation from a cyber incident – for a cyber security incident prevention, protection and training please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!

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Website Design secures Cheltenham Accountants ESB

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Website Design has secured the Cheltenham bookkeepers ESB Accountancy site

Website Design has secured the Cheltenham bookkeepers ESB Accountancy siteTo improve a website’s Google ranking – which will lead to greater online traffic and better conversion rates with humans and then to more sales and business for Website Design Cheltenham clients’ we are in the process of upgrading our services and securing all of the sites where possible.

To that end we went through Cheltenham bookkeeper ESB Accounting’s website and upgraded the pages and images to make sure that a conversion would not create any unintended  issues. We then installed a Secure Socket Layer (SSL) – the little green padlock beside the www domain name in your browser – and transferred the whole site to the new secure server area.

We then needed to repoint Google to the new website to make sure that they would track and rank the new and improved site – so that the overall objective of more business is achieved.

ESB Accountancy have been helping people and small businesses in Cirencester, Cheltenham, Costwolds, Evesham, Forest of Dean, Gloucester, Gloucestershire, Stroud, Tewkesbury and Worcester for several decades. So we have plenty of expertise to overcome whatever issues you may have. Oh and we are most cost effective.

ESB Accountancy can help you if you need help with small business accounts, bookkeeping, payrolls, tax credits, refunds and returns as well as voluntary charity legal requirements.

If you want your business to make you more leads and sales by improving your online business and online digital marketing and sales conversions, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!

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UK Holiday Accommodation Website packs Cheltenham Design

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The UK Holiday Accommodation Michael Paul packs Cheltenham Design to market their website.

The UK Holiday Accommodation Michael Paul packs Cheltenham Design to market their website.Michael Paul Holidays – the UK’s leading UK self catering holiday accommodation site has asked Website Design Cheltenham to help them with their marketing and to increase their sales.

Michael Paul has a real understanding, as do the property owners who list with him, that all holiday guests want to have a “good experience”, whatever that specifically means to them. Michael doesn’t list properties from owners who don’t understand customer service or don’t fully appreciate the need to put the guest’s needs first.

This means that customers know when they make their booking that there is an implied guarantee that all will be well on arrival and throughout the stay.

To make life even better for holiday makers Michael Paul guarantees to match teh price that they pay as he will not be beaten on price.

As such they are a reputable and growing business who needs to attract more people, bookings- and income – which is where we come in.

Having worked for Michael several years ago with search engine optimisation, content marketing, pay per click and email marketing it was a pleasure to be asked again to help him and his dozen staff.

As well as the above marketing channels he and his team also needs help with his offline marketing including press, brochures and leaflets. As well as his website.

Becoming part of a winning team means greater responsibilities but greater opportunities to make a bigger difference to use our decades long experience and expertise.

If you want your business to make you more leads and sales by improving your online business and online digital marketing and sales conversions, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!

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Website Design Cheltenham booked by Dyslexia Author Sarah Cowell

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Website Design Cheltenham has been booked to help Dyslexia Author Sarah Cowell

Website Design Cheltenham has been booked to help Dyslexia Author Sarah Cowell

Dyslexia author, tutor and assessor Sarah Cowell has just had two new books published- a dyslexia spelling workbook entitled Zebras Spell Really Well and a dyslexia maths workbook entitled Times Tables – It’s a doddle.

To make the most of Sarah Cowell’s hard work she needed her ecommerce website to be updated, but also given a fresh look and feel along with search engine optimisation so that prospective purchasers can find her new books in the first place.

To find someone with the skills and abilities – at an affordable rate she asked her Cotswolds bookkeeping and small business accountants at ESB Accountancy if they knew someone with the attributes. As Cheltenham Website Design built, search engine optimised and continue their online marketing of their own website they kindly recommended ourselves as being up to the job.

So Sarah approached us last month to achieve her goals. We thus set about updating and improving her online bookshop and redesigning key pages of her website to reflect her artistic requirements. As well as of course improving her optimisation.

As a result of our optimisation exploits Sarah Cowell has already has achieved a couple of first page rankings on Google for several of her dyslexia target keyword phrases.

We never guarantee ranking results, but given that we have been working at search engine optimisation for over two decades now we have a pretty good idea how to achieve positive results.

Sarah Cowell is a qualified Dyslexia Assessor, tutor and author who has written a growing number of books and wordkbooks. She is currently helping a growing number of local authorities including Gloucestershire to diagnose children and adults with dyslexia and create a learning framework to help them progress.

If you want your organisation’s website to make you more traffic, leads and sales by improving your search engine optimisation and online digital marketing, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!
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