Website Design Cheltenham

Website design, Cheltenham, Gloucestershire, web designers, businesses, seo, ppc, social media, cyber security 0124 521967

Website Design Cheltenham sends out Livestock Newsletters

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Website Design Cheltenham has been sending out a number of GDPR email newsletters for clients including Livestock Productions.

Website Design Cheltenham has been sending out a number of GDPR email newsletters for clients including Livestock Productions.With the GDPR deadline looming Website Design Cheltenham has been sending out a number of email newsletters for clients including Livestock Productions.

With the EU’s General Data Protection Regulations (GDPR) starting in May 25th we at Website Design Cheltenham have been helping a number of our clients including Livestock Productions prepare and in some cases set up processes to meet the new regulations.

The new data laws concern the “personally identifiable data” which companies hold, starting with the basic question- do you actually need the data that you are holding on to.

When I tell clients that they may well lose half of their databases – they are understandably pretty peeved. But when we send out email newsletters that it what we find- less than half of the recipients can not be bothered to click the Opt In link – even of we make it as easy as possible with just one click.

However when I then ask clients the question – what are the odds of someone who doesn’t bother to even click on your newsletter actually picking up the phone or contacting you to buy something off you, the penny starts to fall when they realise that their cherished database isn’t quite the goldmine that they were hoping it was.

So we have tried to make it as easy as possible for people and hold clients’ hands to comply with the GDPR and the UK’s ICO Information Commissioner. Because it is not just fear of being caught out, but that actually people – humans you and I that care how our data is treated. And it someone rides rough shod over our data then we are not going to trust businesses to look after it and go to their competitors.

So it is actually good business to get your good data handling processes right and in place.

If you want your organisation’s website to make you more traffic, leads and sales by improving your search engine optimisation and online digital marketing, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!contact website design cheltenham

Ski Holiday Chalets Directs Website Design Cheltenham

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Ski Holiday Chalets Directs Website Design Cheltenham to help them boost their online bookings.

Ski Holiday Chalets Directs Website Design Cheltenham to help them boost their online bookings.
Ski Holiday leaders Chalets Direct have asked Website Design Cheltenham to fully search engine optimise their website and help them to boost their online bookings and sales.

Although the Chalets Direct website has been live since 2000 and generating millions of pounds a year in bookings they recognise that they can still do better.

A classic case of professional humility and ambition- which is why they came to us as apparently our online marketing expertise and reputation proceeds us.

Firstly, we benchmarked them to access how good all of their current pages actually are for search engine optimisation (SEO). We then examined Google’s internal ranking algorithms to see if there were any obvious areas for improvement.

We at Website Design in Cheltenham are frequently surprised that many so called search experts do not know that Google provides all sorts of free web marketing tools available to help businesses to do better on their system. However their loss is our gain – and our clients’ gain.

They were also cautious that we would not harm any of hard SEO work that they had done already. So we created a test schedule to roll out over the next few months and we will actively monitor the results to double check the improvements.

Naturally we did not provide any guarantees of success other than that we will use our 20 years of award winning knowledge to promote and progress their site. A series of scientific processes which we repeat for a growing number of local, national and international clients.

If you want your organisation’s website to make you more traffic, leads and sales by improving your search engine optimisation and online digital marketing, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!

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Website Design Cheltenham – 20 years old!

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Website Design Cheltenham has been helping people and businesses for 20 years!

 Website Design Cheltenham has been helping people and businesses for 20 years!
On February 6th 1998 Website Design Cheltenham was founded as part of the WiseMoney.com group to help the Cheltenham, UK and global community.

Our goal then – and now is to help people make money from and through the Internet.

There are plenty of salespeople who claim that they can build a website for you for only a few Pounds. But what is the point of all of that effort- and expense, if you don’t then make money from it?

We use the best and latest best practice processes to transform and build businesses- fundamentally cutting through the hype of marketing and technology.

Our no nonsense “white hat” sustainable, professional and ethical approach is based on our 20 years of repeatable successes for all business types, anywhere.

Why are we only now “blowing our own trumpet” about our success a month late? Well, we have been so busy welcoming three new clients to our group this year and we were focussed on helping them – rather than on our own marketing. A true case of “cobblers shoes”!

If you want your organisation’s website to make you more traffic, leads and sales by improving your search engine optimisation and online digital marketing, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!
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Website Design Cheltenham booked by Dyslexia Author Sarah Cowell

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Website Design Cheltenham has been booked to help Dyslexia Author Sarah Cowell

Website Design Cheltenham has been booked to help Dyslexia Author Sarah Cowell

Dyslexia author, tutor and assessor Sarah Cowell has just had two new books published- a dyslexia spelling workbook entitled Zebras Spell Really Well and a dyslexia maths workbook entitled Times Tables – It’s a doddle.

To make the most of Sarah Cowell’s hard work she needed her ecommerce website to be updated, but also given a fresh look and feel along with search engine optimisation so that prospective purchasers can find her new books in the first place.

To find someone with the skills and abilities – at an affordable rate she asked her Cotswolds bookkeeping and small business accountants at ESB Accountancy if they knew someone with the attributes. As Cheltenham Website Design built, search engine optimised and continue their online marketing of their own website they kindly recommended ourselves as being up to the job.

So Sarah approached us last month to achieve her goals. We thus set about updating and improving her online bookshop and redesigning key pages of her website to reflect her artistic requirements. As well as of course improving her optimisation.

As a result of our optimisation exploits Sarah Cowell has already has achieved a couple of first page rankings on Google for several of her dyslexia target keyword phrases.

We never guarantee ranking results, but given that we have been working at search engine optimisation for over two decades now we have a pretty good idea how to achieve positive results.

Sarah Cowell is a qualified Dyslexia Assessor, tutor and author who has written a growing number of books and wordkbooks. She is currently helping a growing number of local authorities including Gloucestershire to diagnose children and adults with dyslexia and create a learning framework to help them progress.

If you want your organisation’s website to make you more traffic, leads and sales by improving your search engine optimisation and online digital marketing, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!
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Website Design Cheltenham supports Safer Internet Day

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Website Design in Cheltenham is backing Safer Internet Day which is building online safety practices with young people

Website Design in Cheltenham is backing Safer Internet Day which is building online safety practices with young people
Many organisations including Website Design Cheltenham around the UK are contributing to the important work on making the internet a safer place for everyone

Tuesday 6 February marks Safer Internet Day 2018. Using the hashtag #SID2018, organisations globally will celebrate the safe and positive use of technology.

In Britain, the UK Safer Internet Centre, will be coordinating the activities of over 100 countries to “unite for a better internet”. Last year’s #SID2017 initiative saw its highest engagement with 1,645 UK organisations supporting the event. Some 42% of children aged 8-17 and 23% of parents heard about the day in 2017, and this year we hope to see more people aware and presented with the online resources to help young people navigate the web effectively and safely.

To achieve this, tech businesses can easily support the initiative by promoting and raising awareness through social media and using #SID2018. Some organisations will be going the extra mile by running events and creating resources that will be getting updated on an ongoing basis.

For example, the South West Grid for Learning run sessions for children, staff and parents throughout the year. Activities such as this mean a lot more schools directly working to involve parents actively, including online safety in the curriculum, and even empowering students in peer-to-peer activities to help each other stay safe.

Safe and secure environment

The idea of supporting #SID2018 is that we work throughout the year to ensure the internet is a safe, secure environment for young people at all times. This is not to negate the ongoing challenge that new technologies emerge every year, which adds complexity to this issue. Nonetheless, we need to understand that this evolving environment is one that our young children must move with, as it is likely to be them who will be using these technologies most in their future jobs, lives and relationships.

In a time where the UK must fill a digital skills gap, an acute understanding and practice of online safety education must evolve in parallel with the innovation of new products and services. This will enable individuals now and in the future to be safe, active digital citizens.

A number of organisations working in partnership with UK industry to tackle illegal content issues, such as WePROTECT, Global Alliance and the Internet Watch Foundation (IWF), are excellent sources of information. The Royal Foundation’s Cyberbullying Taskforce has also set up a new code for children which offers simple steps to help tackle cyber bullying – Stop, speak, support.

There are also technical solutions provided by online services such as Google’s Safe Search function and YouTube Kids, as well as Instagram’s keyword moderation tool which allows parents and users to block comments that contain inappropriate language.

Website Design Cheltenham Activates Yoga Club

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Website Design Cheltenham has built up the new Active Yoga Club site.

Website Design Cheltenham has built up the new Active Yoga Club site.

Active Yoga Club was set up to help promote qualified, trained Yoga and Pilates instructors and teachers in the UK and provides information and booking for classes and events.

Yoga originated in India and was an holistic approach to lifestyle including physical, mental, and spiritual practices. It has become increasing popular in the West and practice has also spread to other parts of Asia. The word ‘yoga’ is derived from the Sanskrit word meaning ‘to yoke’, reflecting the fact that yoga aims to ‘yoke’ or link body and mind, enhancing complete well being.

In the West, yoga covers a wide range of styles and practices. Often, the main focus is on physical postures or ‘stretches’ (the asanas), breathing and relaxation-based techniques, often incorporating some form of meditation.

Various forms of yoga exist, from those that fit most closely with its original form comprising a whole approach to lifestyle, through to broad styles such as Hatha and Iyengar yoga and more innovative practices, including Bikram (‘hot yoga’) and laughter yoga.

Currently the UK yoga market is worth £812 million pa with 2.3% growth 2012-17 employing 15,953 people in 4118 businesses. However there was no UK mobile friendly central Yoga facility.

Website Design Cheltenham was briefed to build a mobile friendly, search engine optimised site which will publicise the various Yoga instructors and teachers- and allow people to book classes and events.

With smart phones increasingly dominating online researching, ordering and buying – the need to provide a mobile friendly service is now paramount.

So, if you want your organisation’s website to make you more traffic, leads and sales by improving your online digital marketing, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!
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Website Design Cheltenham wishes you a Happy New Year

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Website Design in Cheltenham wishes you a Happy and Prosperous New Year in 2018

Website Design in Cheltenham wishes you a Happy and Prosperous New Year in 2018With 2018 now here we hope that you have had a Merry Christmas and a great festive break and hope that you are looking forward to a happy and prosperous year ahead.

SME Cyber Prevention Glos Client Tops Google Rankings

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Our SME Cyber Prevention Client in Gloucestershire Cyber139 is topping Google’s search results rankings.

Our SME Cyber Prevention Client in Gloucestershire Cyber139 is topping Google's search results rankings.
Not only does Website Design Cheltenham’s client Cyber139 top Google search results rankings – they also appear at number 2, number 3, number 4 and number 5- which is nearly as good as the Beatles’ invasion and domination of the US singles record charts in 1964.

Oh and their neighbour in Cheltenham GCHQ? Well they have a solitary ranking at the foot of Google’s first page at number 10.

So when you hear defeatists claim that all of the search engine rankings are dominated by the “big boys” and multinationals you now know otherwise.

Is our search engine ranking success “black hat stuffing”? Absolutely not!

We have been search engine optimising websites for nearly 20 years. It is a science, not an art as it is an explainable, repeatable process. Which if followed precisely could be done for you and your organisation as well.

However we say “could” rather than “will” deliberately – as there are no guarantees other than we will try our best for you. Equally these rankings don’t happen overnight. They can take weeks and months to achieve. Sometimes they happen sooner than later, but we never promise instant success. Patience is a necessity, not a virtue.

So, if you want your business’s search engine optimisation and Google digital marketing capabilities to take off into the millions please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!
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Jack Straws Wins Sales on Black Friday

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With Black Friday in full swing one of our clients Jack Straws Baskets is winning new traffic and sales!

Jack Straws Wins Sales on Black Friday

There’s a growing hysteria about Black Friday and Cyber Monday next week, but here is no doubt that there is a lot of traffic and sales being generated today.

But to succeed on Black Friday and Cyber Monday requires careful planning.

One has to get the search engine optimization right. And gets newsletters, emails and texts out to customers and potential customers. And make sure that the site loads quickly and easy to navigate when they do arrives. As well as provide great value products backed up by sales staff to answer any queries that people may have.

Recent research has  found that 78% of shoppers say the right price “always” drives them to buy, while 71% say free shipping, and 60% say valuable promotions. “Always” factors on logistics include being in stock and ready to ship (73%) and fast delivery (66%).

Other key findings included the statistic that 59% of millenials had bought as a result of past social engagement (50% of all consumers), and that 55% of millennials would be prompted to visit a website as a result of social media (45% all consumers).

Meanwhile, four in 10 would buy from a retailer because of a quality mobile app or web experience, and nearly 40% said they planned to order more products this year on mobile than last year.

The result – if you get it right are ringing shopping carts and sale order apps. Which we are pleased to report are exactly what the Website Design Cheltenham‘s Straw Baskets UK supremos at Jack Straws are experiencing.

So, if you want your organisation’s website to make you more traffic, leads and sales by improving your online digital marketing, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!
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