Website Design Cheltenham

Website Design Cheltenham- award winning UKWDA web professionals helping organisations large and small make money on the Internet with SEO, ecommerce, content marketing, email newsletters GDPR, social media, cyber security - 01242 521967

Website Design Cheltenham supports Safer Internet Day

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Website Design in Cheltenham is backing Safer Internet Day which is building online safety practices with young people

Website Design in Cheltenham is backing Safer Internet Day which is building online safety practices with young people
Many organisations including Website Design Cheltenham around the UK are contributing to the important work on making the internet a safer place for everyone

Tuesday 6 February marks Safer Internet Day 2018. Using the hashtag #SID2018, organisations globally will celebrate the safe and positive use of technology.

In Britain, the UK Safer Internet Centre, will be coordinating the activities of over 100 countries to “unite for a better internet”. Last year’s #SID2017 initiative saw its highest engagement with 1,645 UK organisations supporting the event. Some 42% of children aged 8-17 and 23% of parents heard about the day in 2017, and this year we hope to see more people aware and presented with the online resources to help young people navigate the web effectively and safely.

To achieve this, tech businesses can easily support the initiative by promoting and raising awareness through social media and using #SID2018. Some organisations will be going the extra mile by running events and creating resources that will be getting updated on an ongoing basis.

For example, the South West Grid for Learning run sessions for children, staff and parents throughout the year. Activities such as this mean a lot more schools directly working to involve parents actively, including online safety in the curriculum, and even empowering students in peer-to-peer activities to help each other stay safe.

Safe and secure environment

The idea of supporting #SID2018 is that we work throughout the year to ensure the internet is a safe, secure environment for young people at all times. This is not to negate the ongoing challenge that new technologies emerge every year, which adds complexity to this issue. Nonetheless, we need to understand that this evolving environment is one that our young children must move with, as it is likely to be them who will be using these technologies most in their future jobs, lives and relationships.

In a time where the UK must fill a digital skills gap, an acute understanding and practice of online safety education must evolve in parallel with the innovation of new products and services. This will enable individuals now and in the future to be safe, active digital citizens.

A number of organisations working in partnership with UK industry to tackle illegal content issues, such as WePROTECT, Global Alliance and the Internet Watch Foundation (IWF), are excellent sources of information. The Royal Foundation’s Cyberbullying Taskforce has also set up a new code for children which offers simple steps to help tackle cyber bullying – Stop, speak, support.

There are also technical solutions provided by online services such as Google’s Safe Search function and YouTube Kids, as well as Instagram’s keyword moderation tool which allows parents and users to block comments that contain inappropriate language.

Website Design Cheltenham Activates Yoga Club

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Website Design Cheltenham has built up the new Active Yoga Club site.

Website Design Cheltenham has built up the new Active Yoga Club site.

Active Yoga Club was set up to help promote qualified, trained Yoga and Pilates instructors and teachers in the UK and provides information and booking for classes and events.

Yoga originated in India and was an holistic approach to lifestyle including physical, mental, and spiritual practices. It has become increasing popular in the West and practice has also spread to other parts of Asia. The word ‘yoga’ is derived from the Sanskrit word meaning ‘to yoke’, reflecting the fact that yoga aims to ‘yoke’ or link body and mind, enhancing complete well being.

In the West, yoga covers a wide range of styles and practices. Often, the main focus is on physical postures or ‘stretches’ (the asanas), breathing and relaxation-based techniques, often incorporating some form of meditation.

Various forms of yoga exist, from those that fit most closely with its original form comprising a whole approach to lifestyle, through to broad styles such as Hatha and Iyengar yoga and more innovative practices, including Bikram (‘hot yoga’) and laughter yoga.

Currently the UK yoga market is worth £812 million pa with 2.3% growth 2012-17 employing 15,953 people in 4118 businesses. However there was no UK mobile friendly central Yoga facility.

Website Design Cheltenham was briefed to build a mobile friendly, search engine optimised site which will publicise the various Yoga instructors and teachers- and allow people to book classes and events.

With smart phones increasingly dominating online researching, ordering and buying – the need to provide a mobile friendly service is now paramount.

So, if you want your organisation’s website to make you more traffic, leads and sales by improving your online digital marketing, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!
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Website Design Cheltenham wishes you a Happy New Year

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Website Design in Cheltenham wishes you a Happy and Prosperous New Year in 2018

Website Design in Cheltenham wishes you a Happy and Prosperous New Year in 2018With 2018 now here we hope that you have had a Merry Christmas and a great festive break and hope that you are looking forward to a happy and prosperous year ahead.

Live Entertainment Acts for Christmas

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Live Entertainment Acts for Christmas by Livestock Productions.

Live Entertainment Acts for Christmas by Livestock

With the Winter season well and truly upon us one of Website Design Cheltenham‘s clients Livestock Productions have revamped their online roster of live entertainment acts to reflect the changing seasons.

As such Livestock needed to update their online marketing strategy and tactics.

Accordingly, we reviewed their current approach and benchmarked it against several optimal approaches by their competitors and other “best in class” ecommerce organisations. Which we then used to create a set of low cost but achievable recommendations to better generate traffic, leads and sales.

After all- despite all of the technological hype a website is just about business – and making you money.

A reminder that focussing on the basics never goes amiss.

We then updated the search engine optimisation of their main acts pages and news blog posts. Next we revised their Call To Actions – making it easier once people find the acts that they are interested in to contact Livestock.

Thus the whole approach was about widening the Sales Funnel to not only gain extra traffic, but to convert that traffic into leads.

We also made a few suggestions as to how to improve their handling of those leads to better improve their administration and streamline those quotes, thus speeding up the process which again will improve the chances of gaining extra sales- and profits.

So, if you want your organisation’s website to make you more traffic, leads and sales by improving your online digital marketing, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!
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SME Cyber Prevention Glos Client Tops Google Rankings

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Our SME Cyber Prevention Client in Gloucestershire Cyber139 is topping Google’s search results rankings.

Our SME Cyber Prevention Client in Gloucestershire Cyber139 is topping Google's search results rankings.
Not only does Website Design Cheltenham’s client Cyber139 top Google search results rankings – they also appear at number 2, number 3, number 4 and number 5- which is nearly as good as the Beatles’ invasion and domination of the US singles record charts in 1964.

Oh and their neighbour in Cheltenham GCHQ? Well they have a solitary ranking at the foot of Google’s first page at number 10.

So when you hear defeatists claim that all of the search engine rankings are dominated by the “big boys” and multinationals you now know otherwise.

Is our search engine ranking success “black hat stuffing”? Absolutely not!

We have been search engine optimising websites for nearly 20 years. It is a science, not an art as it is an explainable, repeatable process. Which if followed precisely could be done for you and your organisation as well.

However we say “could” rather than “will” deliberately – as there are no guarantees other than we will try our best for you. Equally these rankings don’t happen overnight. They can take weeks and months to achieve. Sometimes they happen sooner than later, but we never promise instant success. Patience is a necessity, not a virtue.

So, if you want your business’s search engine optimisation and Google digital marketing capabilities to take off into the millions please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!
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Jack Straws Wins Sales on Black Friday

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With Black Friday in full swing one of our clients Jack Straws Baskets is winning new traffic and sales!

Jack Straws Wins Sales on Black Friday

There’s a growing hysteria about Black Friday and Cyber Monday next week, but here is no doubt that there is a lot of traffic and sales being generated today.

But to succeed on Black Friday and Cyber Monday requires careful planning.

One has to get the search engine optimization right. And gets newsletters, emails and texts out to customers and potential customers. And make sure that the site loads quickly and easy to navigate when they do arrives. As well as provide great value products backed up by sales staff to answer any queries that people may have.

Recent research has  found that 78% of shoppers say the right price “always” drives them to buy, while 71% say free shipping, and 60% say valuable promotions. “Always” factors on logistics include being in stock and ready to ship (73%) and fast delivery (66%).

Other key findings included the statistic that 59% of millenials had bought as a result of past social engagement (50% of all consumers), and that 55% of millennials would be prompted to visit a website as a result of social media (45% all consumers).

Meanwhile, four in 10 would buy from a retailer because of a quality mobile app or web experience, and nearly 40% said they planned to order more products this year on mobile than last year.

The result – if you get it right are ringing shopping carts and sale order apps. Which we are pleased to report are exactly what the Website Design Cheltenham‘s Straw Baskets UK supremos at Jack Straws are experiencing.

So, if you want your organisation’s website to make you more traffic, leads and sales by improving your online digital marketing, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!
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Gloucestershire Airport Webcam tops Google

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Our new Gloucestershire Airport Webcam site now tops Google rankings

Our new Gloucestershire Airport Webcam site now tops Google rankings

When the leading helicopter pilot training flying school at Gloucestershire Airport the James Kenwright Helicopter Trainers asked us at website design cheltenham to build a new site to show the latest helicopter movements of their growing fleet of Robinson R22 and R44s we decided that setting up a webcam may be the answer to their thoughts.

So we researched the technical, legal and practical issues to overcome the various ramifications before building and launching the website itself.

Having tried an tested various alternatives we hit apon the current solution.

The next step was to search engine optimise the site so that not only the search engines like Google would find and rank the site, but that also humans- and more importantly trainee helicopter pilots would find the site. Thus generating traffic and leads to James Kenwright.

And we are now pleased to report that we are doing just that as the Gloucestershire Airport Webcam  site now tops Google’s listings!

JK Helicopter Training in Gloucestershire trains people to pass their helicopter pilot’s licence PPL(H) training instructor and helicopter gift pleasure flights from Staverton, Gloucestershire airport.

Based at Staverton Gloucestershire Airport they have over 27 years expertise in helping pilots to pass their PPL(H), Type Rating, Night Rating, CPL(H) and have many happy people who can recommend us as “highly skilled, quality helicopter training instructors“

So, if you want your organisation’s profile raised to the skies with some creative technical thinking, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well! contact website design cheltenham

Website Redesigns and Secures Glos Credit Union

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Website Design in Cheltenham has redesigned and secured the Gloucestershire Credit Union’s site.

Website Design in Cheltenham has redesigns and secured the Gloucestershire Credit Union's site.Website Design in Cheltenham  has already redesigned and built the Stroud Valley Credit Union‘s website in the County so taking over and upgrading the Glos Credit Union (GCU) site was a natural, logical extension of our secure and reliable services.

The existing GCU site had a series of issues which were highlighted when we had a review meeting at cyber security experts GCHQ a few months ago. As a result the Board of the GCU decided that major action was required to update the site to encourage greater customer usage by improving the security and resultant confidence in the site.

Now the website has a secure online application form so that people can apply for loans at their own convenience rather than relaying on slow, paper based applications. Which should also increase the number of applications.

Credit Unions are community organisations that offer a range of financial services to their members. They are locally based and ethically run offering an affordable way to borrow money as well as a safe and secure place to save it. Credit Unions are for everyone and serve everybody’s financial needs.

Credit union members make regular savings, as little or as much as they wish. These savings then form a common pool of money from which loans are made to members. Members who have been saving for a certain period of time (usually about 12 weeks) can apply for a loan at lower interest rates than those without savings. The interest charged on loans is the credit union’s income.

So, if you want your organisation’s website to make you more traffic, leads and sales by improving your security and reputation, please contact us NOW or ring us on now on 01242 521967 to see how we can help you to make money as well!
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